Notes from the work.

Ideas on building companies, earning attention, and seeing the next move more clearly.

The 15-Tool Company
Sep 21, 2026

The 15-Tool Company

The modern small business inherited a software stack built around human operators. AI is exposing how much of that fragmentation was never the point.

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The Agency Question
Sep 21, 2026

The Agency Question

As AI absorbs more execution, the useful question is not whether agencies disappear. It is which parts of an agency are still worth paying human rates

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